I’m Heading To NYFW in February!

ORIGINAL POST: RECAP OF MY FIRST NYFW

ORIGINAL POST: WHAT TO WEAR TO NYFW

ORIGINAL POST: STUFF I THINK YOU SHOULD KNOW ABOUT NYFW

This will be my third time attending NYFW. I’m SUPER excited since it is always time well-spent with my fashion girlfriends while getting to witness the new up and coming fashions. Plus, New York City is always so inspirational.

A little about New York Fashion Week (NYFW). Fashion Week happens twice a year. The fall/winter fashions are presented in September, and the Spring/Summer fashions are presented in February. I’ve been to one of each season. Based on my experiences thus far, there are a few things I’m approaching differently this year.

Approaching NYFW A Bit Differently This Time Around

Winter. First, the way you approach a summer NYFW is a little different than a winter NYFW. Not only do you have to plan different outfits, but you have to plan for the New York freeze. February can be one of the coldest months in the city, which can sometimes be a fashion bummer. This year I’m going to embrace the cold and arm myself with an arsenal of fabulous coats. Here are a few coats I have my eye on:

Visit With Brand Contacts And PR Companies. NYFW isn’t just about the shows and events. A lot of brands are headquartered in New York, so it is a great opportunity to put some faces and voices to the brand representative emails. Getting the chance to meet in person helps build an even better relationship, and will help us get to know each other better. The blogging business is built on relationships and repeat business. While working with a brand one time is nice, it is the recurring partnerships that really help both of us thrive.

Up That Photography Game. This year, I’m lucky enough to  bring Michelle (check out our first shoot here). Like I said, NYFW is inspiring, but so is NYC in general! Since my blog is doing well this year financially, I’m so happy that I could fly Michelle out with me so we can get some bomb city content. I honestly won’t be that upset if show appointments fall through, because that will give us more time to explore and shoot content.

No More Hotels. This might seem insignificant, but we opted for an Airbnb instead of a hotel this year. We found one in Chelsea, which is much more convenient than the $200+ per night hotels we stayed at in the past in midtown. There will be more space to move around and lay out our outfits, as well as a kitchen to decompress in and keep snacks. Plus we are saving a ton of money this way.

Be As Extra As I Want. This year, I vow to push the envelope on my outfits. Every other time I’ve gone to NYFW, I wished that I hadn’t held back on color, style and extra-ness. I feel like I’ve always gone with “safe” looks because of comfort and space in my suitcase. But this year, I’m really inspired by the 2019 Met Gala theme of “camp”. So I’m doing it up with color, texture, and accessories.

I Won’t Be Rigid. I won’t be afraid to let loose. Some of these fashion girls take themselves way too seriously. A big lesson I learned was in September 2017 when one of our shows was at capacity. Instead of letting it get to us, we headed straight for Tortilla Flats in the West Village (RIP – it is gone now) and had the time of our lives. Stuff like that happens at fashion week all the time, so you have to let the disappointments and schedule changes roll off your back. Sometimes some time spent with girlfriends drinking margaritas and singing to 90’s music is as inspiring as seeing gorgeous swimsuits waltz down the runway.

I can’t wait to show you my NYFW outfits and tell you all about it! I’ll be there Feb 8-10!

Here are some other NYFW Posts from years’ past:

• What to wear to NYFW
• Stuff I think you should know about NYFW
• A recap of my first NYFW

–Roxanne